Originally posted by solomons path
reply to post by kayne1982
What you fail to consider is that most of the people in the Hip-Hop business would be labeled "conspiracy theorists" . . . if they make reference to
these things it's because they read book, watch docs, and visit message boards on the subject. So, naturally, references and symbolism will show up
in the music.
Exactly...
I have worked in the entertainment industry since graduating college. I hav worked with stars from Columbia, South America. I have worked with major
lable artists from the US. I know guys that worked as managers for different rap artists. I could go on and on, but I will get to the point.
I can not tell you how many times I have heard an artist - or manager - say, "We have to play by the rules of the Jews, Germans, and Italians." Most
of the guys can talk for hours about the NWO, Illuminati, Mark of The Beast and 9/11.
Some of them, that come across as loud mouth idiots, could school a lot of people on this board. I wouldn't doubt that Jay-Z has a lot of knowledge
on the subject. He has probably brushed shouldrs with some of the people. One of the things I'm sure of is that he understands the power of
iconography and perception.
For years he has told people he is the greatest in the world. He has also co-opted sayings and icons that trigger that perception in people's mind.
The name of his label is Roc-A-Fella. The name is close to another name known the country over for wealth and power. He uses the subconcious mind to
relate his name with people's preconcieved notions. It is brilliant marketing and showmanship. Is it a cover for the NWO. I highly doubt it.
Another poster said he took the title "The Blue Print" from KRS One. That is correct in my opinion. Jay-Z knew that hardcore hip hop fans would make
an instant connection with the original. By connecting with the original and KRS One he was telling people it was his turn to be the philosopher and
mature presence in hip hop. You can tell a huge difference between that album and most of his previous work.
Like I said Jay-Z is a great showman and marketer. He uses what we are familiar with to sell us a new product. He understands three simple truths.
The First
We don't know what we like. We like what we know.
The Second
We root for the under dog. (Image of peasant to king of the industry.)
The Third
If you tell somebody something enough times they will believe it.
(When he started saying he was the greatest he was far from it but people bought it over time.)
In fact, this
accusation about JayZ being a Grand Master Freemason cannot be true because he happens to have black skin. (/sarcasm) 
