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Absolute Ad Reshapes US/Mexico Map & Borders

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posted on Apr, 6 2008 @ 04:15 PM
reply to post by battlestargalactica

How about this article Absolut campaign sparks controversy

LOS ANGELES, April 6 (UPI) -- A new marketing campaign for the Swedish vodka Absolut that shows California as part of Mexico has sparked a growing controversy.

The (Sweden) Local reported Saturday the new "In an Absolut World" campaign shows a map of 1848 America, when Mexico still controlled California, and at least one online blogger has taken offense to the marketing effort in Mexico.

"Absolut is pandering to ignorance, historical illiteracy and Mexican national chauvinism. I'll never drink Absolut again," said a blogger who identified himself only as Ted.

Absolut spokesman Jeffrey Moran assured such concerned consumers that the controversial advertisements will not run in the United States. The New York-based spokesman also denied any claims the marketing effort was indicative of the greater debate over immigration issues taking place in the United States.

"This ad certainly has nothing to do with immigration issue or anti-Mexican sentiment. It's based on a historical perspective on what Mexico once was. That's all," Moran said.

He says controversial advertisements will not run in the United States I guess thats supposed to make us feel better. How about pulling it.

posted on Apr, 6 2008 @ 04:29 PM

Originally posted by battlestargalactica

Courtesy of: ATS member → WEST COAST.

Well! A lot of dusty Texas border towns just had their real estate values skyrocket.
So much for the Panama Canal and a NW passage.

posted on Apr, 6 2008 @ 05:40 PM
I just realized that no one has yet made the connection between this ad and the Aztlan - Reconquista movement. Check out these resources, if you’re not already familiar, and you’ll see how this ad is pandering to this political movement.

And if you see someone wearing a San Diego shirt at a rally, they’re probably not tourists.

posted on Apr, 6 2008 @ 07:51 PM
reply to post by super-CBGB

I have to object to the blatant lie your graphic exhibites; Denmark and Sweden was never part of any Third Reich.

I cannot say you knowingly posts misleading data, as any non-American knows the vast ignorance Americans have towards geography.

And I think the ad plays on that ignorance. Now it displays the name 'Mexico' and THAT alone is the red cloth, but the image nonetheless is historic correct. More than can be said about yours, CBGB.

posted on Apr, 6 2008 @ 08:09 PM

Originally posted by khunmoon
reply to post by super-CBGB

I cannot say you knowingly posts misleading data, as any non-American knows the vast ignorance Americans have towards geography.

Not all Americans as you say, have a "vast ignorance towards geography". Perhaps you have been watching too many cherry picked "OMG Americans Are Stupid Dumb" videos on Youtube and making 'vast' generalizations.

[edit on 6-4-2008 by battlestargalactica]

posted on Apr, 6 2008 @ 09:06 PM
reply to post by khunmoon

Come on now, surely it doesn't escape you that Absolute is a product of Sweden, and therefore Sweden was included in this clearly satirical map?

Also, Mexico may have for a short time claimed dominion over the territory shown in the ad map, but they never came close to controlling it.

posted on Apr, 6 2008 @ 09:08 PM

Originally posted by khunmoon
I cannot say you knowingly posts misleading data, as any non-American knows the vast ignorance Americans have towards geography.

This from a moderator? I thought the idea was to encourage civility and decorum around here. Apparently generalizing against an entire country doesn't count, or maybe the concept of "leading by example" is lost to you.

This advertisement is nothing more than a blatant attempt for Absolut Vodka to capitalize off of "USA hating." Well if they're so glad to make money by disrespecting my nation's borders and honor, then hopefully soon they'll take their crap off my nation's store shelves.

In the meantime, anything that shows those fools the same disrespect in kind is welcome in my "absolut world." The funny part is, it's entirely possible the image of Sweden as part of the Third Reich might very well have been historically accurate if it weren't for the United States of Not Mexico...

posted on Apr, 6 2008 @ 09:56 PM
reply to post by battlestargalactica

lol thank you for embedding that properly. I wasn't totally sure how to.

posted on Apr, 7 2008 @ 12:04 AM
Vodka-maker Absolut apologizes for ad

"MEXICO CITY - The Absolut vodka company apologized Saturday for an ad campaign depicting the southwestern U.S. as part of Mexico amid angry calls for a boycott by U.S. consumers.

"In no way was it meant to offend or disparage, nor does it advocate an altering of borders, nor does it lend support to any anti-American sentiment, nor does it reflect immigration issues," Absolut said in a statement left on its consumer inquiry phone line."

Had to figure that was coming. Everyone whining about something relatively pointless and it gets changed... Bush and this Admin. have a 20% approval rating (ie: everyone whining) and the war machine rolls on. Ridiculous. Big business caters to the people as this Administration continues to snub their noses at the will of the people (ie: 20% approval rating).

posted on Apr, 7 2008 @ 12:21 AM
reply to post by resistor

You don't have be PC to be a moderator, but I'm sorry you miss the sarcasm, cause if anybody should be offended it's me, a European (by the image posted by CBGB).

What I post is not that far --if at all-- from reality. Don't nail me on the numbers, but with 50% never gettin' over the stateline, and with as little as 10% ever going abroad, how would you know what your country looks like. Who can place just ten states correct on a US map?

Patriotism and other pity feelings together with potential worse ones put up their noses here, but there's no need for fraud images as well. That's what I'm objecting against, and if meant funny, in very poor taste then.

I did give you a possible motive of the Swedes, namely the brutal gunning down og their democratic elected socialist PM, Oluf Palme in 1986.

Sweden, definately the most americanized country in Europe, never got in the pocket of US, was never tied up in alliances, much to the regret of certain powers within the US, was never fully controlled. In 1968 the US had recalled its ambassador to Sweden, because Palme as a member of government had participated in a Vietnam demo.

The motives for killing him can be manifold, but that it was spurred out of his controversial anti-imperialistic attitude, is beyond doubt, though the 'lone gun man maniac' syndrome also in his case has been promoted as 'the likely'.

To a lot of people, from serious observers to normal Europeans like myself, the most likely hand are the one of CIA ...maybe at this time because he heavily objected CIA financing Al Queda in Afghanistan.

This is politics taken into ads,and believe me Sweden rightfully has some payback to do.

BTW, you noticed they placed the bottle in Venezuela?

[edit on 7/4/2008 by khunmoon]

posted on Apr, 7 2008 @ 12:32 AM
reply to post by RabbitChaser

Sadly, our political system is not set up like a business. Where a business will always fail without a constant stream of customers, a politician only needs voter support when they are up for reelection. This means a second term President has absolutely no need for popular support, because there is no reelection.

Absolut is at the mercy of their customers, so they can be threatened with a boycott. You can't boycott a second term President though, they're already past the peak of their political career and thinking about retirement.

posted on Apr, 7 2008 @ 01:12 AM
I think they got there last punch in befor being sold to the French. So the Swedes care less about who they piss off.

Vin & Sprit, Absolut's Sweden-based parent company, will be acquired by French spirit maker Pernod Ricard SA under a deal reached last week.

Hopefully Pernod Ricard SA Can get a discount on what ever price they paid. I know I would want one.

posted on Apr, 7 2008 @ 01:24 AM
In the name of truth, I have to correct some of the posters here, who seems to believe the Absolut map to be fiction.

It is not, it is a historical correct map showing the bounderies up till Guadalope Hidalgo Treaty of 1848, which ended the Mexican-American War, to the Mexicans known as the war of the North American Invasion, because, though you won't like it, you have to face it, those territories were Spanish, later Mexican since the Spainards were the first to be there. Until the US bought them off with dollars.

These are sound historical facts wich might not be a part of the curriculum of US schools, but I always say, you can never educate yourself enough.

On the other hand the 'humorous' map of super-CBGB is nothing but a blatant lie, a HOAX simply.

Examples of US border with Mexico.

[edit on 7/4/2008 by khunmoon]

posted on Apr, 7 2008 @ 03:04 AM
reply to post by khunmoon

[color=gold]For reference relating to the below:
Absolut's Interpretation of Mexicos Ideal Borders

Another Interpretation by West Coast:

CBGB's Interpreted Absolut ad of his Ideal Europe:

In response: Actually any image is open for interpretation by the viewer, a map showing portions of the Western and Southern United States belonging to Mexico can mean many things, not necessarily only what you are stating, namely, that the ad shows a historically correct map of the US in 1848. It may mean that for you, but again, it is open for interpretation by the target audience.

For instance, for others the Mexico Absolut Ad may mean that the ideal national border for the country of Mexico means a re-possession of lands once owned by that country, meaning of course that the Absolut ad designers meant to say "In an Absolut World, Mexico should take part of the US back as it is rightfully theirs." This is one interpretation.

So the same holds true for CBGB's ad that they created. It is CBGB's interpretation of the same ad that Absolut created for their Mexican audience, only applied to Europe in CBGB's own interpretation of a stylized version and map.

We are not talking about historical information accuracy or inaccuracy here, but we are talking about interpretation. The map of Europe showing the areas in question being controlled or occupied by Nazi Germany is CBGB's interpretation of the ideal political structure and controlling parties in Europe. There is nothing wrong with this as you imply, since we aren't talking about historical accuracy anything - it's a stylized artistic display of one persons re-interpretation of the Absolut ad in his or her own personalized way.

[edit on 7-4-2008 by battlestargalactica]

posted on Apr, 7 2008 @ 03:24 AM
Well I am from Denmark, and I cannot allow a 'reinterpretation' of historical facts, no matter how 'humorous' meant to be presented in a context where it is all too likely to be accepted as a fact.


Like you said yourself, how would the Mexicans interpret Absolut's image? Yes how will Americans interpret CBGB's hoax?

If you find any humour in it, it's in is vicious trait, and doing so, is so for from denying ignorance as it can be.

I find it humiliating having to say it, but FYI, Sweden was never in WW2.

edited to add. The core issue cannot be denied. CBGB posted a misleading and false image, that some people will take for given; not even a note to state it as a joke, how should they know. Besides it is a violation of T&C:

1). Posting: You will not post any material that is knowingly false, misleading, or inaccurate.

At least not without pointing it out as a joke (in very poor taste).

[edit on 7/4/2008 by khunmoon]

posted on Apr, 7 2008 @ 07:04 AM
It's real and has a lot to do with the reality of what is happening now. It's a great AD that got your attention and gave you the view.

Seeing that Ad put HISTORY back into perspective.

It's the truth. The west coast lives in Mexico.

Admit it this Vodka AD put it into perspective whether its racist, prejudice, biast or whatever.

There can be Latin Americans that strongly believe that the Spanish French American war is still going on. It's on a gang level. You'll find Mexican gang bangers with tattoos of Mexican Generals and that sort of bs if you do your research. They can seriously think that because that was once Mexico that they are on a mission to reclaim the land. Most of it I bet comes from coc aine drug lords like, Chavez. That bastard.

Seriously. It's a very racist topic. I hate thinking about it but I have met and experienced hispanics that are gung ho. I don't know. Maybe it's their own group like being a black panther or kkk member. A hispanic pride thing. This is how they distinguish themselves as a people. But the whole hate America thing and coming here to prove themselves is totally senseless in todays world.

I really hated seeing mexican flags waved in my community during Mexican Independance Day. These people ride around their cars with the Mexican flags on the hoods of their cars and all this other stuff. Makes no sense. Maybe because I am confused on their representation. There is a big majority of Mexicans living in the US that have abandoned their country. If these are the people that I am seeing that do this I don't understand it. They are celebrating. Why celebrate? . . . if that is indeed them.

This also reminds me of a magazine article that spelled out the entire contigency war plan for taking over California uner martial law if there was a hispanic uprise. I think it was Popular Science or Mechanics. I think. It dealt with some computer system that was able to calculate the entire outcome if certain variable were entered.


Anyway! Welcome to America. Home of the New World Order, Amero, Mass transit system, and the best Alien Technology democracy has to offer.

And pickup a bottle of Seagram's Blackberry Vodka. It absolutely kicks butt.

posted on Apr, 7 2008 @ 07:10 AM
I live at the border between san diego and tijuana. lets be realistic guys. The US stole california from Mexico, Texas and the Southwest etc. We threatened them and forced them to sign that treaty. it was an unfair transaction. think of someone selling you a lemon car and forcing you to sign the contract. realistically, the southwest still belongs to Mexico. technically it belongs to the US, but like everything else the US did during those times..was illegal.

posted on Apr, 7 2008 @ 07:21 AM
Here's the translated treaty if anyone wants to read it. explains why they signed it. and all the articles.

posted on Apr, 7 2008 @ 07:53 AM
reply to post by khunmoon

So then a map of the US with the center 1/3 still owned by france would be acceptable then?

or alaska still held by russia?

yes, these were historic facts but as you said, we bought them. seems a little like crying over spilled milk all this time later.

same goes for the SW US. jedi will point out that the circumstances by which we aquired the area on the absolute map were a little heavy handed but if the mexican govt of the time didnt want to give them up the solution was simple....keep fighting the war. seems maybe they should be glad we only took what we did.

i mean you dont see the brits all anxious about retaking the colonies these days do you?

hear the spanish complaining they dont control mexico anymore?

the only people i hear with a legitimate complaint about their land is the decendants of those who were here before Columbus.

posted on Apr, 7 2008 @ 08:09 AM

Originally posted by Damocles
jedi will point out that the circumstances by which we aquired the area on the absolute map were a little heavy handed but if the mexican govt of the time didnt want to give them up the solution was simple....keep fighting the war.

They didn't want to get killed. the cowboys had a gun to santana's head and the president. if they didn't sign, they would have shot them on the spot. Everyone who knows about california history knows this to be true.

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