posted on Jul, 22 2004 @ 01:26 PM
Good general idea. Suggestions:
a) ATS publishing should start with books, not newspapers or magazines, b/c:
i) not enough stuff comes out day in/day out to make a newspaper reasonable -- that's what the forums and ATSNN are for
ii) a magazine or newsletter might be a good next step, but I'd hold off on it. what I'd want to see from "ATS -- The Magazine" would be something
like this: proceeds from book sales go to fund researchers to go do in-depth, in-person, on-location research...probably on topics voted on /
suggested by ATS people on the board. To be able to do that, we'd need money and a staff of good researchers who can do this fulltime, and I'd say
that the ATS Press would be the best way to raise that money and find the quality writers.
iii) the kind of books we want aren't likely to be published by profit-seeking organizations. what I'd want to buy is something like, say: Roswell,
all the facts, none of the BS...most of the stuff in the fringe publishing world is a mix of disinfo and speculation with facts, and is rarely worth
the paper it's printed on. I'd want something that definitively sets the record straight — ie, on this topic we KNOW this, we DON'T KNOW that — but
that's not gonna sell nearly so well as, say, David Icke, so it'd need to be funded itself.
b) Similarly, we'd want to start by producing videos/dvds, not starting a tv or radio station, for all the same reasons as above
Now, say we start ATSBooks...easiest thing to do is something like this:
to start up:
i) make it a coop, say, to stay a member it's $20 a year (though you can pay in as much as you want, with details to be arranged), from which some
chunk is used to set up an interest-earning bank account and the other funds cover the day-to-day costs of running it
ii) members elect a governing board and suggest potential topics for initial books
iii) governing board and members narrow down the topics to a shorter list, and the members prioritize the topics
iv) the highest-prioritized topics get chosen as "launch titles" for ATSBooks
v) members are encouraged to apply for editorships on the books, or to suggest that certain people apply
vi) people applying for the book write essays explaining their vision for the book, why they want to do it, etc.
vii) members post their comments on as many applications as they can
viii) the governing board picks a tentative candidate for each book
ix) the members either ratify or don't ratify the candidates for each book; books whose candidates aren't ratified are then put back to step vii)
x) ratified authors begin work on the book, drawing a stipend to help with the costs of researching/compiling it (hopefully the stipend would be
sufficient to support doing this work fulltime, but in the beginning it'd be pretty meager)
xi) authors are expected to give weekly progress reports, and monthly summaries, and stay on task and meet deadlines, etc.,
xii) the finished books are approved / not approved by the members (maybe just the governing board, or maybe by a particular committee for each
xiii) unapproved books are sent back to be fixed up, approved books sent to be published
then, once the books are published, the proceeds are broken down as follows:
i) some goes into our interest-earning account
ii) some goes towards next year's goals -- new books, etc.,
iii) some is at the discretion of the members -- maybe paid out in dividends, maybe spent towards i) or ii), etc,
and then the cycle repeats. Hopefully, the profit here will be enough that after a few years the coop can afford a semi-professional to professional
fulltime staff to do indepth research of the kind we'd like to see done, but can't afford to do individually. if it's big enough we could also
branch out into other businesses / member services, who knows?
I'd love to see a huge, DK-books style reference work on 9/11. Any comments on the "business plan" or on possible "launch titles"?
[edit on 22-7-2004 by sisonek]