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For those dissatisfied with the content provided by the "lamestream media," there's a new on-demand television station and multi-platform network that caters specifically to conservative audiences.
RightNetwork, which officially launched yesterday, seeks "to present the values and beliefs that America was built upon," according to the network's website.
The Kochs operate oil refineries in Alaska, Texas, and Minnesota, and control some four thousand miles of pipeline. Koch Industries owns Brawny paper towels, Dixie cups, Georgia-Pacific lumber, Stainmaster carpet, and Lycra, among other products. Forbes ranks it as the second-largest private company in the country, after Cargill, and its consistent profitability has made David and Charles Koch—who, years ago, bought out two other brothers—among the richest men in America. Their combined fortune of thirty-five billion dollars is exceeded only by those of Bill Gates and Warren Buffett.
Social Advertising Best Practices
Social media is big and getting bigger, providing marketers with a combination of reach, relationships, and relevance:
* Reach: Social media has overtaken email as the most popular consumer activity
* Relationships: Social media's strength is in the personal connections it enables, the peer-to-peer contact…
* Relevance: Consumers are extremely engaged with the content and connections that their friends are creating because of its personal relevance.
Here are some of the ways that these tools give marketers more insight into online conversations:
* Assign a response. Some of the tools let you define the types of comments or conversations that deserve a response, flag them, and route them to a designated person for action...
* Identify influential sources. The tools can determine the popularity of conversations and the sources of those conversations. This helps you decide which blogs you’d like to do outreach with, for example.
Chris Koch: How to create B2B social media policies
One of the cornerstones of a social media strategy is having a clear set of corporate social media guidelines or policies. The best documents don’t just tell employees what not to do; they also tell them what they should be doing to further the marketing goals of the company.
* Encourage community through sharing and attribution. Social media is not just a place for broadcasting opinions. Employees should be encouraged to become part of the community by doing research and linking to other relevant content—not just their own.
Separate opinion from fact. The best retort to criticism is factual evidence to the contrary. But employees need to check those facts for accuracy and attribute them rather than passing along something they aren’t sure about.
Make it public. Nothing demonstrates your openness and commitment to social media more than making your policy publicly available. ..
Chris Koch: Three steps for B2B marketers to build a personal social media presence
You may have to adopt a more split business personality (and do more work). You shouldn’t just get involved in social media to the extent necessary to do your day job. To get better, you should think of yourself as part of the emerging guild of B2B marketers in social media. …your personal social media goal—to be a valued member of the online B2B marketing guild—let’s talk about how you go about building your presence.
Step 1. Monitor
Step 2. Engage
Step 3. Manage
The Right Network: Tea party on demand
Tired of the America-hating, Commie networks dominating the airways? Scared your children may be absorbing too much liberalism with the subliminal messaging subsidized by Obamacare? Well, today is your lucky day!
The Right Network was created to appeal to “Americans who are looking for content that reflects and reinforces their perspective and world-view,” with messages that are “pro-America,” “pro-business,” and “pro-military.” By simply clicking through to the on-demand section, viewers can enter an utopian conservative entertainment zone, complete with sitcoms and comedy geared to “real” America.
Kelsey Grammar, of Frasier and Cheers fame, is welcoming viewers with open arms to a place where everyone may not know your name, but they sure know your politics.
E1 Entertainment LP (formerly Koch Entertainment) is an entertainment company with offices in New York, Nashville, the Netherlands, the United Kingdom, Montreal, and Toronto. It is the largest independent music, television and film distributor in North America, and is distributed by the Universal Music Group in Europe and in Asia under the name E1 Universal. For over twenty years the company operated under the name Koch Entertainment, and was renamed E1 Entertainment on January 22, 2009.
* Broadcast production: Charles G. Koch Summer Fellow Program, Institute for Humane Studies, Arlington, VA
* Print: Charles G. Koch Summer Fellow Program, Institute for Humane Studies, Arlington, VA
Koch Media Milestones:
1994 – Founding of the group and establishment of subsidiaries in United Kingdom, Germany, Austria and Switzerland.
2000 – Signs the London Racer series from Davilex. …Appointed as Lego Media’s exclusive UK distributor. Appointed as Steinbergs exclusive partner in the UK.
2001 – Appointed by Nintendo as a distribution partner for the UK.
2002 – Deep Silver established as a hard core gaming publisher… Acquires the famous Europress company from Atari
2006 – Koch to distribute Wii all over UK - appointed as Nintendo’s preferred distribution partner in the UK.
2008 – Following the successful launch of Deep Silver, Inc., Koch Media's branch in the USA, the group now extends its influence in Europe on a large scale as well. Koch Media is taking over the Spanish distribution company PROEIN S.L. from SCi Entertainment Group. As of the beginning of 2009, PROEIN S.L. has changed to Koch Media S.L.U.
2009 – announces expansion into the Benelux region, opens a dedicated office.
Koch Media took over the company PROEIN S.L., which will henceforth be called Koch Media S.L.U., from the SCi Entertainment Group in late July 2008, and thereby established a valuable foothold in Europe's fourth-largest software market.
Koch Media has been one of the leading distributors of digital entertainment products in Germany, Austria, Switzerland, Italy, France, and the UK since 1994. The company's products range from application software through PC and console games to DVDs.
Online Marketing Europe - A Conference not to be missed!
…the exhibition will host some of the most renowned European companies and speakers:
* Bruce Hoang - Interactive Advertising Bureau
* Marcus Koch - BVWA [yep, just like that mysterious pesky malware]
…What makes this international online marketing congress stand out, are not only its eminent speakers, but its specific concentration and unique focus on online marketing on Europe.
Koch-Glitsch Main offices
4111 E. 37th Street North
Wichita, KS 67220
Koch-Glitsch Italia S.r.l
Viale Giulio Cesare
29 - 24124 Bergamo
Koch-Glitsch Korea Limited
17-8, 8F, Dongsung Bldg.
Seoul 150-874 Korea
Russia and CIS
Originally posted by Misoir
...isn't this the last thing we need? I mean is FOX News not enough for the Conservative crowed? I mean they do have Glenn Beck, Bill O'Reilly and Sean Hannity. I'm guessing they plan and adopting even more far-right commentators and anchors.
Originally posted by Sestias
I can foresee some competition between Fox (which is already huge) and the new "Right Network" ...
"We've developed a platform where people can join the national conversation. A place where they can be inspired, laugh together, or just sit back and enjoy entertainment with a similar outlook and perspective," said Kevin McFeeley, President and Chief Operating Officer, RIGHTNETWORK.
…Full-featured and loaded with content, www.RIGHTNETWORK.com is the online destination for all things Right. RIGHTNETWORK has more than 3000 hours of video content, much of which will be available online in the WATCH area of the site. Also on www.RIGHTNETWORK.com:
* VOICES - a section loaded with bylined Op-Ed content from a stable of contributors, including network spokesman Kelsey Grammer.
* FLAGGED - delivers rotating top lines of the day's latest headlines.
* COMMUNITY - a digital water cooler area, with an embedded feed from RIGHTNETWORK's Facebook wall and aggregated twitter feed ...A forum for discussion will also be available in this section of the website.
* BUZZ - this area shows what in-site content is most popular, detailing the number of views.
Weekly polls will also be hosted on the website...
…bringing the elusive 18?34, tech-savvy male demographic back to television and driving demand for additional digital services offered by MSOs.
Originally posted by 2weird2live2rare2die
AKA REDNECK TV
americas fifth or sixth 24/7 365 propaganda station