Originally posted by grover
Well thats good... I am pleased. Also though consider the dynamics it is Portland Oregon, a very liberal/progressive kind of place.
I agree, they tailor the programing for the locale. A college town/city will probably be able to support both styles of programing. Other areas, as evidenced by Air America, will not.
I think that having large companies owing large amounts of radio stations does limit their ability to cater to individual markets. Not in a Conservative/ Liberal way, but they rather have prepacked off the shelf product instead of homemade. In that way Big Radio is like Walmart or a Fast food chain, they choke out the little person/ business with a safe, proven money maker.
Why spend time and money developing an uproven concept or personality when you can a proven, field tested winner on your drive time slot. It's all about the almighty dollar. If Randi Rhodes could pull in the right ratings nationwide, it would be on more channels. Of that I have no doubt in my mind.


