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The FDA has recently made claims that Cheerios is a drug. The claims originates from the labeling on the box of Cheerios which claims that by eating Cheerios for six weeks you can lower your bad cholesterol by up to four percent. The label on the box also includes that by eating two servings of Cheerios twice a day along with a diet that is low in saturated fat and cholesterol you can lower your bad cholesterol. Apparently only drugs that are specifically manufactured and been tested for that purpose can make those claims and Cheerios has not been approved as a drug by the FDA. Clear as mud, r
The claims originates from the labeling on the box of Cheerios which claims that by eating Cheerios for six weeks you can lower your bad cholesterol by up to four percent.
The Food and Drug Administration (FDA) has reviewed the label and labeling of your Cheerios® Toasted Whole Grain Oat Cereal. FDA's review found serious violations of the Federal Food, Drug, and Cosmetic Act (the Act) and the applicable regulations in Title 21, Code of Federal Regulations (21 CFR). You can find copies of the Act and these regulations through links in FDA's home page at www.fda.gov....
Unapproved New Drug
Based on claims made on your product's label, we have determined that your Cheerios® Toasted Whole Grain Oat Cereal is promoted for conditions that cause it to be a drug because the product is intended for use in the prevention, mitigation, and treatment of disease. Specifically, your Cheerios® product bears the following claims ort its label:
"Including whole grain as part of a healthy diet may ... [h]elp reduce the risk of certain types of cancers. Regular consumption of whole grains as part of, a low-fat diet reduces the risk for some cancers, especially cancers of the stomach and colon."
Failure to promptly correct the violations specified above may result in enforcement action without further notice. Enforcement action may include seizure of violative products and/or injunction against the manufacturers and distributors of violative products.
Originally posted by Scooby Doo
I haven't yet heard of a "overdose on Cheerios" case, but I am sure there is always a first.
[edit on 19-6-2009 by Scooby Doo]