I wanted to start this thread as this morning I had a thought whilst walking to work !
I thought Augmented Reality could potentially save billions and also save lots of the environment.
Ive been reading how AR can revolutionise the world and in particular fashion because I thought , why bother wearing lots of fancy clothes and paying
extortionate amounts to get them and then buying new ones every time
what if you bought one piece of clothing that could virtually be any piece of clothing when viewed by anyone else also including yourself
So you buy AR contacts and you buy a AR base unit jumpsuit or skirt trousers , which has built in AR technology .
So then fashion designers dont actually make clothers, they simply design them digitally , so that you purchase a digital copy of the clothing
which is then displayed on you through AR , so that anyone with AR can see what you are wearing .
if you have AR contacts you can see the clothes you are also wearing.
Clothing is functional to protect us from the elements, then anything else above that is for aesthetic value .
So why not give everyone the survival part as standard, and then you can AR any clothing onto it for others to see.
I know there would be a hit , in terms of revenue for designers etc and fashion labels
but once the switch had been made, we no longer rely on materials and farming to get the materials to keep producing.
We have so much waste in this industry , this would help us go green in fashion!
These articles is all I could find on AR and fashion and its more geared to online shopping so customers are more informed on their selection before
purchase. But think with AR clothing, you can change your clothes at the press of a button.
Goto that dinner , and the girl at the same table is wearing the same dress, no problem, check your costume library and change with the press of
AR fashion industry about to go Digital
How AI and augmented reality are
reshaping the fashion industry