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The concept was created alongside my longtime collaborator, Nathanael Williams, who also directed the video. We hoped to create a video that captured women's raw essence—their inner world and strength—through honest, [non-stylized] portraits. We asked women around London if they would like to take part in a music video that celebrates the vulnerability we all share, and ultimately our strength and unity. It was beautiful to see women of all ages and backgrounds wanting to take part for this reason. It was a moving experience to film and hear various women's stories of what strength means to them personally.