Start your engines boys we're going to war! Given all the speculation about
the U.S.A. inacting a draft to boost numbers in the face of the Iraq war and the growing insurgent problems, along with other issues or threats
involving such nations as Iran and North Korea which at some point may require military action to resolve. The United States Army has found a great
tool for recruiting "new blood". NASCAR is very popular among many Americans and most of all among males 18 to 25. The perfect tool to recruit new
soldiers and perhaps avoid a draft. There is no doubt that the future will require more men joining the Army. This is just one way that the Army has
seen effective results.
ABCNEWS.com Full Article
FORT RILEY, Kan. Nov 26, 2004 � Joe Nemechek is "G.I. Joe" to many NASCAR fans, a nickname stemming from the GoArmy.com logo on the hood and bumper
of his Chevy Monte Carlo. Every lap he leads and every pole he wins puts the Army in millions of living rooms nationwide.
Sponsoring Nemechek is part of a military recruiting strategy, which includes advertising at football games and rodeos, aimed at maintaining the
all-volunteer force during the war in Iraq and the hunt for Osama bin Laden.
"We have to get the best young men and women in the Army to continue," said Tom Tiernan, a 22-year Army veteran who is now a civilian employee
leading the marketing program.
The program's success is open to debate. A federal General Accounting Office report concluded last year that the military even though its advertising
spending rose from $299 million in 1998 to $598 million in 2003 couldn't truly evaluate such campaigns because "joining the military is a profound
life decision."
Please visit the link provided for the complete story.
Just one more quote from the article above:
The logos on Nemechek's car helped coax Pvt. Terrence Bartholomew, also with the 24th Infantry, to enlist in February. The 22-year-old from New
Orleans acknowledged he's not really a NASCAR fan but, "I saw the car two times on TV."
Men like fast cars. This is an effective tool to recruit young men into the Army.. But is this the right way to do it?
If a kid watches a NASCAR race on TV for whatever reason should they be subject to such a thing?
Is your son a NASCAR fan?
This is but one way the Army recruits new soldiers, And given the global conflicts and threats I can underatand the reason the Army would be so
willing to use such a thing to add to the number of available soldiers.
It does not make it right... what other option do they have ... The draft?
[edit on 26-11-2004 by UM_Gazz]