posted on Jul, 28 2008 @ 03:01 PM
reply to post by kidflash2008
Yes, but Americans have always been addicted to consumerism here. I'm not talking about the regular consumer who goes and purchases what they need
for their own living expenses... but there are people out there that waste their money on unnecessary things..
I blame these major corporations and their advertising campaigns. They know where the market is at. They have major researchers probing the minds of
those people that are really just trying to make it by each day and they are getting very successful at using advertisements to bring awareness to
their products. The average consumer who sees these advertisements ends up feeling compelled to buy these products. The problem I believe lies
within the fact that the average consumer is too easily affected by television advertisements.
Just because you like a commercial doesn't mean that you have to do what it says or even get its product. Like with the GEICO commercials... they
have been extremely successful at getting a lot of people interested in their service... even many of whom don't own a car. It's because these
corporations have gotten good at making their commercials in such a way which they attract the consumer into buying their products.
It's like with television. Most of television is paid by a lot of advertisements from major corporations or political commercials. The blind
consumer that is not aware that these advertisements are intended to target their mind will talk about the commercial they see with their friends...
and tells their friends what they like about them. What starts out as a television commercial soon spreads to word of mouth... and then it becomes
viral marketing from that point on.
Let's take a look at the Capital One commercials for their credit cards. They show some cartoonish commercials. They draw a lot of interest because
their commercials are shown on television a lot and people like what they see. That's what it is: IF PEOPLE LIKE WHAT THEY SEE THEY WILL GET IT.
The average consumer is so drawn to a product by its looks and its style that if it looks good, if it feels good, they feel inclined to get it. There
are ways to overcome this urge to buy a product that looks good or that they have seen on a commercial that made them want to buy it but the average
consumer doesn't care. The average consumer will get the product if it looks good.
That's why people are so materialistic in this world. I don't think that there is another country on Earth that is so addicted and dependent on
consumerism as this one is. After all we live in a capitalist society and corporations thrive on consumerism.