Arsenal: Gunners to unveil major windfall

Arsenal are poised to make a major commercial announcement which is expected to net the club a multi-million pound windfall.

The club have been searching for a commercial partner in the naming of their new Ashburton Grove stadium which is due to open in 2006.

Talks have taken place with a number of leading companies, with Emirate Airlines, whose sponsorship deal with Chelsea is set to end this season, reported to be among them.

Arsenal were making no official comment about the latest commercial developments, however a press conference is planned for 1030am on Tuesday with a major announcement expected.

Arsenal had previously indicated that an agreement would be reached before Christmas with a company to be associated with the name of the new stadium.

This will follow the likes of Bolton's Reebok stadium and could raise millions of pounds a year in extra revenue for Arsenal.

link

this will be music to the gunners fans ears, not only they got a good team and a team for the future too by the looks of it, they will have extra revenue to upgrade.

they are being well run, and, i dont think it would have been possible without wenger

I think they are talking about calling the stadium Emirate Airline stadium or something....

Arsenal chairman Peter Hill-Wood has admitted the 100million deal on offer from Emirates Airlines to secure the naming rights on their new stadium and an eight-year shirt sponsorship deal was too good to refuse.

The new 60,000-capacity ground, set to open for the start of the 2006-7 season, will now be officially titled Emirates Stadium.

And Highbury - Arsenal's home since 1913 - will be lost to football's vocabulary when they move out in 22 months' time.

Emirates, who are to terminate their current sponsorship agreement with the Gunners' rivals Chelsea at the end of this season, will instead have their logo on red jerseys and have also insisted their brand name goes exclusively up front at the new 357million arena.

The money from the Dubai-based airline giant, spread out in payments over 15 years, will enable Premiership champions Arsenal to compete with the megabucks of Manchester United and Chelsea in the transfer market.

link