If you're like me, you think ads are a distraction and usually ignore them. BIG mistake. The ads here are targeted - and there are some real gems.
Especially on the right hand side of the page.
For example:
An article I wrote on stem cell therapy last year attracted ads from several stem cell therapy clinics - and I wouldn't have known about the services
otherwise.
The Google ads work extremely well, and there are usually some very interesting sites that are targeted towards the readers. Not to mention, visiting
the sites from the Google ads help keep ATS online, and SkepticOverlord stocked up on booze!