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The policy states that one of its major goals is to ease the burden and anxiety for Chinese parents wanting to give their children a good education.
The guidelines focus on the nine years of compulsory education before high school — from elementary to middle school — and call for academic tutoring businesses to restructure as non-profits.
The policy also prohibits those businesses from offering classes on weekends, holidays, summer and winter breaks — effectively allowing tutoring only on weekdays with a limited number of hours.
Beijing is zeroing in on tutoring startups that thrived when schools sent students home, then launched a marketing free-for-all regulators say is funneling millions of kids into mind-numbing virtual classes with uncertain benefits.
Their concern centers not just on reckless pricing or advertising but also on the widening divide between the haves and have-nots — those who can afford to load up on extra lessons.
To that end, officials laid out a plethora of restrictions this month including limiting the after-school tuition fees companies can charge, and fined Yuanfudao and Zuoyebang for false advertising claims.