Forced click ads do more damage than good

The current ad and a few in the past where one is forced to click on them before seeing the site are absolutely annoying. I NEVER read them and in my opinion just leave a negative feel about the site. If these were constant I'd be likely to frequent the site less often.

You do know it's all just a money-making scheme....right? It won't really bother most websites to lose a few members or hits if the amount of money taken in by sponsors or whatever remains consistent or rises.

I only clicky where I know where my clicky will take me, or something like that.