For over four years, AboveTopSecret.com has been the leading destination for discerning users looking for through-provoking content on a wide range of "alternative" subjects. We are amazingly unique among "user-generted content" communities, with members who are courteous, refined, and passionate about the community. Our content and style provide an ideal affinity environment for nearly any brand. Check out our About AboveTopSecret.com page for more detailed information about one of the most unique sites you'll ever encounter.

Major motion pictures, high-end home goods, television shows and more have all encountered superior returns from their advertising on AboveTopSecret.com. We have a team that includes an experienced online advertising professional and a seasoned direct marketer who can help you with everything from a fast-track of an immediate insertion order of banners, to a complex affinity package that includes email, podcast, video, banner, and content sponsorship programs.

Our traffic and statistics page provides an overview of monthly traffic numbers and unique users. We regularly encounter over 500,000 monthly absolute uniques and more than 1.2 million visits with an average of more than five pages-per-visit.

You can get a sense for our users on our AboveTopSecret.com Demographics page. In short, our users tend to be 19-35, male, well-educated, moderately high-income, and have a strong tendency to visit often.

We've developed a complete printable media kit for advertisers and media planners in PDF form: atsmediakit-2008.pdf

We've developed a short (10 minute) presentation that's not too painful, and will take you through the basics of AboveTopSecret.com, our topics, our traffic, our users, and our basic advertising opportunities. If you're interested getting some additional detail, visit our streaming Video Media Kit for more.

We're more than just a large, well-designed social content community, we have a veteran of "outside the box" online advertising on our executive team who has designed a revolutionary package for advertisers, the Ad Above. The goal is to transition advertisers from "advertising online" to "being online" through a participatory engagement with site visitors. If you're interested this revolutionary new concept for advertising within a social content community, visit our Ad Above Page for more details.

In addition to the Ad Above package, we also have a one-of-a-kind contextually targeted ad unit that seamlessly integrates your advertising into the flow of discussions. The WordAbove ad unit enables advertisers to target specific keywords or phrases within the context of discussions, and deliver a broad range of ad types from dynamic text to rich media. If you'd like to learn more about this unique ad unit, visit our WordAbove Page for more information.

Some of best advertising within a user-generated environment such as AboveTopSecret.com engages the users end sparks discussion via a relevant topic. Many advertisers who would consider AboveTopSecret.com will typically have content or products that are of interest to our users. An informative article about your product, or a compelling segment of your content, that provokes meaningful discussion can be a powerful brand message in our environment. If you're interested in such a program, please contact us to learn more.

For the past several months, absolute unique users have reliably averaged over 750,000 per month, with peaks well over 800,000 during periods of breaking news with a high interest level. We've confirmed the accurate reporting of uniques by recording an "absolute unique user" as a first-time visitor coming from a referring source with a unique combination of operating system, browser signature, and IP address.

Recent traffic summaries are provieded below:

  2007 Year-To-Date (ats-ytd-2007.pdf)

  October, 2007

  September, 2007 (ats-sepptember-2007.pdf)

  August, 2007 (ats-august-2007.pdf)

  July, 2007 (ats-july-2007.pdf)

  June, 2007 (ats-june-2007.pdf)

  May, 2007 (ats-may-2007.pdf)

  April, 2007 (ats-april-2007.pdf)

  March, 2007 (ats-march-2007.pdf)

  February, 2007 (ats-february-2007.pdf)

  January, 2007 (ats-january-2007.pdf)

The information below is provided as a general "rate card" for consideration of advertising on AboveTopSecret.com, AbovePolitics.com, and BelowTopSecret.com. When you contact us regarding advertising, we will work with you to develop a program that delivers results within your budget.

All insertion orders can be refined to deliver impression caps on individual users. Please contact us to develop an advertising package and consider including AboveTopSecret.com in your media plan.

Our ad serving system can reliably deliver targeted advertising to specific user country codes for maximum efficiency of your ads. Insertion order with less than 5 million impressions will receive a 10% added charge for geo-targeting. Typical visits and users from our top visiting countries are provided below.

Country	% Visits	% Users	Pages/Visits
United States	61.23	74.34	5.17
United Kingdom	10.59	9.71	6.51
Canada	7.35	5.67	6.00
Australia	3.40	2.81	5.51
Denmark	1.32	1.02	2.79
Germany	1.00	< 1.0	4.37
Netherlands	0.8354	< 1.0	5.26
India	0.8075	< 1.0	3.26
Sweden	0.6981	< 0.5	4.88
Ireland	0.6145	< 0.5	4.45
France	0.5864	< 0.5	4.16
Finland	0.4986	< 0.5	5.09
New Zealand	0.4714	< 0.5	5.70
Norway	0.4654	< 0.5	4.87
Italy	0.4326	< 0.5	3.46
Spain	0.3428	< 0.5	3.39
South Africa	0.3310	< 0.5	3.23
Brazil	0.3271	< 0.5	2.41
Belgium	0.3081	< 0.5	5.51
Poland	0.2891	< 0.5	3.44
Mexico	0.2860	< 0.25	3.74
Portugal	0.2804	< 0.25	6.07
Japan	0.2673	< 0.25	3.20
Romania	0.2581	< 0.25	3.39
China	0.2580	< 0.25	3.20
Singapore	0.2449	< 0.25	4.19
Philippines	0.2404	< 0.25	3.06
Malaysia	0.2190	< 0.25	4.44
Greece	0.2100	< 0.25	3.87
Croatia	0.1959	< 0.25	7.02
Turkey	0.1945	< 0.25	2.89
Switzerland	0.1898	< 0.25	4.84
Israel	0.1483	< 0.25	3.58
Slovenia	0.1464	< 0.25	4.96
Hong Kong	0.1354	< 0.25	4.40
Argentina	0.1351	< 0.25	3.16
Korea, Republic of	0.1320	< 0.25	3.91
Thailand	0.1313	< 0.25	3.66
Austria	0.1255	< 0.25	5.95
Bulgaria	0.1227	< 0.25	4.00
Czech Republic	0.1206	< 0.25	2.98
United Arab Emirates	0.1155	< 0.25	2.80
Indonesia	0.1004	< 0.25	4.32

Please contact us for more information on targeting.

We believe firmly in the user as part of the crowd of minds that work collectively to refine ideas into brilliant statements of relevance. Part of that belief is the deep respect for our users and their privacy. We do not share the data of our users, nor do we "data mine" their preferences or posting history in an effort to deliver targeted advertising. The content that utters forth from their efforts is sufficient material for exceptionally well-targeted advertising techniques.

The nature of the content and discussions on AboveTopSecret.com may be provocative at times. While a significant effort continually ensures the style and tone of discussions remain civilized and polite, the actual topics being discussed may not always suit every brand. We feel it is important to embrace and encourage productive free expression within intelligent and adult decorum. Brands who also support such an environment are surely going to benefit from the resulting perception. However, at no time will we accept editorial input, control, or guidance from an advertiser. Please contact us for additional details on our editorial policies.