posted on Jan, 4 2014 @ 09:25 AM
Starbucks lost the lawsuit...they didn't have sufficient grounds.
About 7-8 years ago, I saw something on TV that shocked me. I was watching
CNBC (a financial\business channel). They announced that the Starbucks CEO was going to be a guest,
so I'd thought I'd see what the guy had to say. There was already another guest present, a business
critic. He was a young guy who was talking about successful business models, and mentioned a couple companies he admired.
The Starbucks guy came out, sat down, and then blathered on for 10 minutes about how Starbucks was
the greatest company in history. They do EVERYTHING right, people love them, they open a new store every 2 seconds, their coffee is the best, blah,
The business critic guy unleashed on him! He said "I'll give you your due, you've got a successful company, but everything you just said is utter
b.s." !! He then said "You're riding a big trend because yuppies love stuff like this. You have mugs made in China for $1.00 and then sell them for
$20.00. Your coffee is horrible. No coffee gourmand would touch it! In fact they make fun of it! So don't act like you're the second coming because
you've figured out a way to turn coffee into a huge fad."
I couldn't believe it. Even he show's host was shocked.