Twinkies and other Hostess snacks could be back on shelves by this summer after a successful $410 million bid for the business.
The winning bid is a joint venture by private equity firms Apollo Global Management (APO) and Metropoulos & Co. A statement from Dean Metropoulos, founder of one of the firms, confirmed they are the winning bidder.
"Our family is thrilled to have the opportunity to reestablish these iconic brands with new creative marketing ideas and renewed sales efforts and investment," said Metropoulos. "We look forward to having America's favorite snacks back on the shelf by this summer. We are also ecstatic to bring jobs back to many cities across the country."
Originally posted by sulaw
reply to post by abeverage
That is the first time i'm seeing anything from Apollo Candy? Figuring I have a sweet tooth, I would have tried one but I never came accross one.
What if they mess with the chemistry of the best snakes on earth!!!! Twinkie Apoc. on! I will hold my final decision when the Twinkies are released..... (actually I haven't eaten a twinkie for years....... so my judgement might not be accurate....)
I was thinking the same thing. As it turned out I had a box of thinkies when the whole ebay thing went down. I just enjoyed them like any other box
Originally posted by Destinyone
reply to post by sulaw
I'd hate to be one of those Twinkie die-hards who spent thousands of dollars on Ebay for boxes of Twinkies now.....