As depicted in a video simulation, the Hover Car is a puck-shaped vehicle that rides on edge, scooting through narrow Chinese back streets like a Roomba vacuum cleaner.
Contrast Detroit to Beijing and you see how wacky early-stage capitalism can be. Volkswagen’s People’s Car site started soliciting ideas for the future of automobiles from the Chinese public last year. To date, they have received more than 119,000 ideas and 33 million hits. The Hover Car was one of three finalists in the competition, but the popularity of the campaign has led the company to extend it indefinitely. The win here is not just the ideas generated, but the engagement of consumers with the brand. VW may never release a puck shaped floating car, but the Chinese are more likely to buy whatever the company produces because they were asked to dream of it.
Here’s a radical idea, maybe American car companies should be asking, too.
Originally posted by CLPrime
reply to post by natalia
The design is real, but the car depicted in the video is not truly levitating... not yet, anyway.
Originally posted by natalia
reply to post by CLPrime
That's super interesting!!! But the price.....
Flying cars would be flipping awesome!! They just need to make them affordable for us poor folk!
Peace and love
-nat the translucent cat-
... the safety risks would be astronomical. Imagine if one got bumped into at speed, knocking it off the magnetic road. It would zoom fast and far before friction and gravity could slow it down.
It's good to have a pet genius.