reply to post by Saurus
Now we're getting into Plato, Aristotle, Freud, Lacaan, Saussure and probably Derida, Baudrillard, Debord, etc…
You sure you want to go there?
What I'm getting at, is if I charge a sigil, it means something to me, and thus, in my own chaos magick, I can use it to influence my
world. (Minor stuff—mind over matter; a bit of quantum entanglement; whathaveyou.)
But if someone else picked up my sigil it would be meaningless to them. It's representative, but only to me, because I gave it personal meaning. A
spectator could ascribe their own meaning to it, and possibly even charge it with their own goals in mind and use it to achieve results, but that
would not inherently be the same as what I'd originally designed it for.
Blowing that up to the corporate logo level, the McDonald's arches mean something to McDonald's Corporation, but they have no control over what
meaning other individuals might associate with it. They can try to influence associations, but they have no more control than any other symbolic
All the power lies in the eyes of the beholder, not the inscriber.