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Originally posted by speculativeoptimist
reply to post by Ericthenewbie
Although you see this campaign for what it is now you have to ask yourself "have I been mislead or manipulated by other organizations and not realized it?".
I say yes, hugging a machine for artificial love to develop a fondness for a product is misleading imo.
In the end, believe it or not, you and everyone else still have the power..it's called the power of choice!. Simply don't buy the product or service.
Yea, but if you drop some crack on a string in a monkey cage, does choice still play out altruistically, or has nefarious manipulation taken place? Plus we are talking about children as a market target, and yea I have a problem with that in general, but particularly in this case dealing with an entirely different culture. Sure people don't have to eat the carrot hung in front of them, but does that make it right? The ring of freedom does not always resonate happiness and good health.
For the first one I was asking you to think of other organizations (aside from Coke and this machine)
.it was a statement to make you think of your own experiences with products and services and the choices you have made with your own purchasing power.
For the second one...it doesn't matter how much they try to influence you..ultimately you still have the power of choice.
This may seem ultra simplistic at first but it's a proven formula for marketers...All decisions people make in all aspects of their life are based on 3 things whether it be conscious or subconscious ---> Time, Image and Money ---> if they can appeal to 2 of those 3 things they will get a "sale" everytime. If you are aware of this tactic you will always have the upper hand with your purchasing power.
Don't ever believe for a second that you don't have a choice...you always have a choice!