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On each landing, opposite the lift-shaft, the poster with the enormous face
gazed from the wall. It was one of those pictures which are so contrived that the eyes follow you about when you
move. BIG BROTHER IS WATCHING YOU, the caption beneath it ran.
Attention Londoners: Big Bobby is watching. That's the message of posters plastered along London's bus routes earlier this week to assuage riders' crime fears. But the posters are having the opposite effect on privacy advocates, who say the artwork is creepily reminiscent of the all-seeing authority described in George Orwell's 1984. The posters show a red double-decker bus crossing a bridge as four floating eyes stare down from the sky. The eyes' pupils are the symbol of Transport For London, the city's mass-transit provider. "Secure beneath the watchful eyes," the poster says. "CCTV and Metropolitan Police on buses are just two ways we're making your journey more secure."
Upon entering the London underground following a rare trip abroad last week I was hit with a sudden reminder that I was entering back into big brother control central when I encountered rows and rows of advertising boards plastered with the same stark posters reading "I THINK I'M BEING WATCHED".
The London Eye, or Millennium Wheel, was officially called the British Airways London Eye and then the Merlin Entertainments London Eye. Since 20 January 2011, its official name is the EDF Energy London Eye following a three-year sponsorship deal.