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The books in recent years have tackled modern subjects such as online safety and childhood obesity, and the bears (or their human helpers) answer children's emails and letters, but the goal is to tell enduring, universal stories. Perennial favorites cover challenges of getting kids to doing chores, defuse fears of the first day of school and teach values of kindness and generosity.
"It's wonderful to do something you love for so many years," Jan Berenstain told the AP in 2011. "Not everyone has that."
About 260 million copies of Berenstain Bears books have been held in the hands of children and their parents since the earliest books were published with the help of Theodor Geisel, a children's books editor at Random House better known as Dr. Seuss.Source