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Public Diplomacy Ministry to send Israelis from different sectors in society abroad to represent and defend the state.
The Public Diplomacy Ministry plans to send 100 Israelis from different sectors in society abroad to represent and defend the state during Israel Apartheid Week.
The “Faces of Israel” mission, which leaves next weekend, includes settlers, Arabs, artists, experts in national security, gay people, and immigrants from Ethiopia. Actor Aki Avni will also join the group.
The participants in the project have undergone several weeks of training in the Public Diplomacy Ministry, and will visit dozens of college campuses to battle the “apartheid” label in New York, Boston, Washington, Los Angeles, San Francisco, Miami, Toronto, Montreal, Dublin, London, Madrid, Johannesburg and Cape Town.
Israeli Apartheid Week
Israeli Apartheid Week is an annual series of university lectures and rallies held in February or March. According to the organisation "[t]he aim of IAW is to educate people about the nature of Israel as an apartheid system and to build Boycott, Divestment and Sanctions (BDS) campaigns as part of a growing global BDS movement". It began in Toronto in 2005 and, by 2010, spread to 55 cities around the world including locations in Canada, the United Kingdom, the United States, South Africa, the West Bank, Mexico, Norway and Australia.