posted on Jan, 22 2012 @ 08:56 AM
New paradigm for entertainment media to profit.
1. Creative talents should be rewarded. Without rewards, espacially monetary ones, talent will wither and only the very rich will be free to provide
such insights, IF they deign to do so, indolent as they often are.
2. In this modern hi-tech new age, internet piracy is a problem, for it takes away such monetary rewards that a talent is rightfully entitled to, at
least for a minimum of years, but NEVER forever, so that the poor may be inspired by viewing such talents, to improve upon it further.
Thus, how can we reconcile such principles?
A.) With the advent of the internet, where media is accessable 24/7, the days of record labels, movie studios and brick print publishers will
ultimately end up as dinosours and the Ford T-model - extinct.
It is no use to relive the glory days. Those days are over. Protectionist measures are of no social use, for it will only waste national resources to
trial and imprison the guilty. And absolutely no reason for capitalism to protect failed biz models.
We need to progress. Those who stifle progress will only hinder our eventual evolultion.
i)With the empowering internet, a creative talent CAN showcase his products and services on his own, by advertising on the world wide media.
The costs are not high, but the rewards are staggering, in terms of billions if the right marketing approach is used, and save on middlemen costs,
keeping one's reward to oneself instead of current model whereby talents only get 10% share of profits.
ii) HOWEVER, to charge users and buyers, will only turn people off, and worse, one buyer is fully capable of file sharing to billion others overnight.
Thus this biz model MUST NEVER be used.
iii) INSTEAD, charge advertisers to advertise their products on your site. Corporations need to reach out to the billions in order to gain market
share, and with millions of corporations around the world, there will be no end of advertisers seeking help, so long as the cost can be small and your
site is popular and honest.
iv) In the old days, entertainment producers need to seek investors funding for projects.
Those days too are over. Internet mogals are the ones to seek for funds now, such as creating new movies for cinemas, as they have far far too much
capital to know where to spend wisely, and secondly, they are the ones whom will directly benefit from an increase in corporations fund involvement
into the net.
They are after all, the providers of search engines, email services, web site pages, some content providing, and top of the food chain in terms of
advertising revenue. They too need to advertise their services in the competitive market or they will only end up as Alta Vista or Yahoo, or many more
other unknown aspirants.
v) What happens to talents in creative agencies, in corporate jungles, etc of the old media paradigm?
Answer:- They join the internet providers, become entreprenuers in creating more creative internet biz models, the way scribes became authors of new
books when the Gutenburg printing presses ruled the world, enlightening a whole new generation to new thoughts and processes for evolution to
A win-win solution for all, instead of brandishing the SOPA stick upon the awakened masses. Whoever thought up SOPA is a dinosaur and have the
mentality of one. May such progress hindering folks become extinct too.