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This is a finishing technology utilizing polymer nanospheres which take their cues from the way leaves let water run right off of them. Schoeller has partnered with several different companies to use their finishing technology on their clothing. Perhaps one of the most notable companies they’ve partnered with is iRepel, which makes chef shirts and aprons, and whose products are featured on ThinkGeek.
Check out a video of the iRepel chef shirt in action below:
Perhaps one of the most amazing upcoming nanotech coatings, however, is Ross Nanotechnology’s Neverwet. Neverwet is a superhydrophobic coating that can be used on a variety of surfaces, including use as a spray coating for clothing, the way you might use a typical waterproofing spray. Check out this video from LancasterOnline showing the coating applied to a pair of shoes – chocolate syrup literally runs right off of them.
Neat as that particular fabric sounds, however, I think I might hold off on buying a shirt made from it until we’re sure that Titanium Oxide doesn’t cause brain damage.