Not sure if you're still reading this thread OP, but this sounds very similar to that movie "Insidious" have you seen it?

There's a scene where the "psychic" is walking around and she says the demon is up there, and looks up to the ceiling where a fan is. She draws the thing that she sees and its a black entity with a red face.

I pretty sure thats a reflection/light effect off that type of fan blade. Can you take a pic or even another video but when the fans off?

I have seen fans have a very simple pattern to that "demon" its a part of the fan. Its the part that joints the rotating bit to the fan blade, its metal.

maybe when he said the reflection was real but not from something in the room he meant the reflection you were seeing was from within yourself. Maybe he knows more about your inner daemons than you do??

Sorry thats the best i could discern from the info given. Get the area blessed if thats something you believe in or dont go there again. There are more things we dont know about than what we know so yeah...

Here's why I don't think it's paranormal... The face, the image was static on the cieling fan for quite a long time. I think your friend did something goofy with his fan. I've seen people do weird artwork on their fans and when they spin it shows a face or a picture. And from your friends comment he could be referring to that as well. Maybe he was screwing with you trying to sound cryptic. But if it was anything the image wouldn't sit there like that unchanging for hours. So it's something on the fan or something causing the effect. No worries.