posted on May, 17 2011 @ 11:21 PM
Originally posted by gift0fpr0phecy
Malicious web developers and or cooperations and advertisers can work together and share their cookies with each other across domains, so your
browsing activity could be tracked.
Not impossible, but so difficult as to be improbable.
On websites that require you to enter personal information to make a purchase like Amazon.com or PayPal etc., they can link your name and
information to a cookie (if they wanted).
The issue here isn't related to e-commerce sites, or other transaction-specific websites, where you volunteer information about yourself. In such
cases, users should always review the privacy policies of such sites before offering any information.
I think "tracking" for advertisements should stop. The worse case scenario is the advertisements would be random and not personalized for the
And very similar to a local TV station unable to know which commercials run against which shows, at which time, and how often. The result is
advertising that commands a much lower dollar-value, and as a result, a significantly lower yield for the website.
I just don't think they should be abused by advertisers... it is getting out of hand and could only get worse.
"Cookies" are not being abused. In all the hype and media-madness surrounding the issue, no one has been able to point to a single occurrence where
someone has been harmed by cookies that are used to retain aspects of your browsing history, personal information, online preferences, or anything
It's the big-media and politicians who are "abusing" the artificial paranoia of what cookies "might" do that is the big problem here. They would
like nothing more than to pull the financial rug out from under the independent web so that online opinion may condense down to a manageable
collection of primary gatekeepers.
The IAB has discussed our suggestion with the politicians -- third party cookies (typically set by advertisers) should be forced to auto-expire by the
web browser software within 48 hours. A graceful, inexpensive, and simple solution that provides for enough short-term targeting for effective ads,
but no long-term tracking/targeting. Because the politicians have an ulterior agenda, the proposal is finding no favor.