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Date: Wednesday Dec. 15, 2010 11:22 AM ET PORTLAND, Ore. — Dannon Co. Inc. has agreed pay US$21 million and drop some health claims for its Activia yogurt and DanActive dairy drink under pressure from U.S. state and federal regulators. The food company has claimed in its marketing its Activia yogurt helps relieve irregularity and that its DanActive drink helps people avoid catching colds or the flu. The U.S. Federal Trade Commission says there is not enough evidence to back those claims. It says it has reached a settlement with the company that prohibits it from making such claims unless they are approved by the FDA. The attorneys general from 39 states also say that they've reached a $21 million settlement with the food maker over the claims.
I have no problem with this. The fact is these are unfounded claims made to sell a product. Once these claims have been fully researched and confirmed independently then they can use them in adverts. Laws like this are designed to stop snake oil salesmen making outrageous claims for the product. That's all this is, just a case of the FDA doing what it's supposed to do.
Originally posted by HEREFORD 1969
I have no problem with this.
The fact is these are unfounded claims made to sell a product.
Once these claims have been fully researched and confirmed independently then they can use them in adverts.
Laws like this are designed to stop snake oil salesmen making outrageous claims for the product.
That's all this is, just a case of the FDA doing what it's supposed to do.
Nutritional value and health benefits
-Yoghurt is nutritionally rich in protein, calcium, riboflavin, vitamin B6 and vitamin B12.
-It has nutritional benefits beyond those of milk. People who are moderately lactose-intolerant can consume yoghurt without ill effects, because much of the lactose in the milk precursor is converted to lactic acid by the bacterial culture.
-Yoghurt may also be used in preventing antibiotic-associated diarrhea.
-Yoghurt is believed to promote good gum health, possibly because of the effect of lactic acid present in yoghurt. -A study published in the International Journal of Obesity (11 January 2005) also found that the consumption of low-fat yoghurt can promote weight loss, especially due to the calcium in the yoghurt.
Flu Season: Health Promotion is Disease Prevention
By Dr. Christine Zorad
(Dr. Zorad is a 1986 Summa Cume Laude Graduate of Cleveland Chiropractic College in Kansas City)
What is fear except: false evidence appearing real. Dr. Marc Siegel, author of False Alarm: The Truth About the Epidemic of Fear says “We have set up a situation where fear is created, and then we try to create the treatment for this fear. The public gets the idea that the flu is going to kill them and the vaccine will save them. Neither is true,” he said.
3. Avoid sugar as much as possible. Americans consume 2-3 pounds of sugar each week. Sugar will greatly slow the immune system and can bring it to a halt. It is no coincidence in my opinion that the flu season starts around Halloween, carries through the Holidays and into the spring when diets tend to be the worst.
6. Take good organic vitamins and supplements. I recommend multivitamins, flax seed oil, fish oils, pro-biotics and antioxidants. It can be fun and easy to give children daily vitamins and minerals by making a smoothie using liquid versions of the supplements with yogurt, whey protein, and fruits. About 60% of our immune tissue is in and around the colon. Colon health is another defense to foreign invaders. Chinese medicine suggests cleansing the colon in the spring and the fall
Activia has aspartame in it... True story.
INGREDIENTS: Cultured grade A reduced fat milk, fructose syrup, sugar, modified corn starch, contains less than 1% of fructose, whey protein contentrate, kosher gelatin, natural vanilla flavor, sodium citrate, malic acid. Contains the active cultures L.Bulgaricus, S. Thermophilus and Bifidobacterium.