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Greenpeace has stepped up its campaign against Facebook for “choosing” coal to power its first wholly owned data center. The environmental organization has released an animated YouTube video branding Facebook as the “So Coal Network” and lambasting founder and chief executive Mark Zuckerberg.
This comes on top of Greenpeace’s previous protests against the data center, including a Facebook page in several languages. Greenpeace executive director Kumi Naidoo has also written an open letter to Zuckerberg. The letter calls on Facebook to commit to a plan to phase out the use of dirty