The Coca-Cola advertising gurus who developed the humorous and creative Coke Zero conspiracy duo are attempting to bring an interactive version of
that successful campaign to Facebook. The Coke Zero facial profile app seeks to answer the question, "If Coke Zero has Coke's taste, is it possible
someone out there has your face?"
The app scans your Facebook photos and attempts to match similar faces throughout the social network. Although you can currently join, invite friends,
and have the app scan your photos, it isn't yet showing anyone's digital twins. Once the database reaches a critical mass (It's currently
22-percent full (as of this writing), and is telling people to check back later.), the app will begin matching users. Hopefully, the app, which
intends to "connect people by how they look like each other," won't create a rift in the space-time continuum.
So, out of concern for the preservation of humanity, be incredibly careful if you use the app. If you happen to be clean shaven and the app finds your
goateed doppelganger, he's definitely your evil twin and needs to be avoided at all costs -- unless you want to destroy the universe and life as we
Is it just me or does anyone find it creepy that one of the globes largest companys is soliciting your face for an ad campaign?
The Coca-Cola Company (NYSE: KO) is the world's largest beverage company, largest manufacturer, distributor and marketer of non-alcoholic beverage
concentrates and syrups in the world and is one of the largest corporations in the United States. The company is best known for its flagship product
Coca-Cola, invented by pharmacist John Stith Pemberton in 1886. The Coca-Cola formula and brand was bought in 1889 by Asa Candler who incorporated The
Coca-Cola Company in 1892. Besides its namesake Coca-Cola beverage, Coca-Cola currently offers nearly 400 brands in over 200 countries or territories
and serves 1.5 billion servings each day.
The company operates a franchised distribution system dating from 1889 where The Coca-Cola Company only produces syrup concentrate which is then sold
to various bottlers throughout the world who hold an exclusive territory.
The Coca-Cola Company is headquartered in Atlanta, Georgia. Its stock is listed on the NYSE and is part of DJIA and S&P 500. Its current chairman and
CEO is Muhtar Kent.
[edit on 10/16/2009 by Remixtup]