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For decades McDonald’s corporation has been heavily criticized for his negative impact on society and environment. There are inevitably some glitches in our activity: rainforest destruction, livelihood losses in the third world, desertification, precarization of working conditions, food poisoning and so on… Denying all these well founded accusations would be impossible so we decided to create an online game to explain to young people that this is the price to pay in order to preserve our lifestyle. We’ll continue on our way, with our well-known determination. Join us and have fun with us! Ronald McDonald
Video Games Are The Best Revenge
The old adage is, never pick a fight with someone who buys ink by the barrel. These days, Big Business also is learning not to antagonize video game designers. As Mitsubishi, McDonald's (MCD ), and FedEx (FDX ) Kinko's found out, they can get nasty and mock your product by making a game of it. Increasingly, the spoofs are popping up on the Web.
Software engineer Shawn McGough says he created Melting Mitsubishi after the paint on his new Mitsubishi Lancer wore away just months after purchase. Players must zap raindrops and spinning Mitsubishi logos away from a yellow Lancer before its paint melts off. In an anti-McDonald's game created by Molleindustria, an Italian company specializing in games for activists, players switch back and forth between a McDonald's farm, feedlot, restaurant, and headquarters. Players can boost their score by fattening cows with hormones and firing inefficient workers, hitting on themes familiar to critics of Big Food. If profits dip, an evil-looking Ronald McDonald admonishes: "Shame on you, you bankrupted the company!"