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General Motors' June 1 bankruptcy filing just sent television executives into a stall.
Even before GM announced that it will seek bankruptcy protection, the $3.4 billion Detroit's Big Three automakers spent on national TV spots last year had tumbled by 18% from 2007...
GM's announcement couldn't have come at a worse time for TV executives, who are huddling in New York for the annual "upfronts"—a tug-of-war with advertisers that place orders for the season that begins in September.
Originally posted by octotom
They're addicted to the TV. Many wouldn't know how to live without it.
Originally posted by eldard
Hopefully this will cause tired and useless shows like The Simpsons, David Letterman, MTV reality shows, New York college/courtroom type dramas, sitcoms that are always not funny, etc. to go off the air.