posted on Jan, 24 2009 @ 01:49 AM
It may not be the most romantic gesture but scientists are developing drugs that can boost that most human of emotions.
They are studying the brain chemistry responsible for the complex feelings that draw us to a particular member of the opposite sex and help keep us
Animal testing is beginning to shed light on the complex neural and genetic components of love in the same way they have led to pharmaceutical
therapies for anxiety, phobias and post-traumatic stress disorders.
The behavioural scientist Professor Larry Young, of Emory University, Georgia, writing in the journal Nature, said: "For one thing, drugs that
manipulate brain systems at whim to enhance or diminish our love for another may not be far away."
Experiments have already shown a nasal squirt of the hormone oxytocin enhances trust and tunes people into others' emotions.
Websites are marketing products such as Enhanced Liquid Trust, a cologne-like mixture of oxytocin and chemical scents called pheromones "designed to
boost the dating and relationship area of your life".
Not sure what to make of this. Would you buy some if it was available to you?