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A human-sized version of Santa Claus, rather than the elf of Moore's poem, was depicted in a series of illustrations for Coca-Cola advertisements introduced in 1931. In modern versions of the Santa Claus legend, only his toy-shop workers are elves. Rudolph, the ninth reindeer, with a red and shiny nose, was invented in 1939 by an advertising writer for the Montgomery Ward Company.
The middle of winter has long been a time of celebration around the world. Centuries before the arrival of the man called Jesus, early Europeans celebrated light and birth in the darkest days of winter. Many peoples rejoiced during the winter solstice, when the worst of the winter was behind them and they could look forward to longer days and extended hours of sunlight.
At the beginning of the 1930's, the burgeoning Coca-Cola company was still looking for ways to increase sales of their product during winter, then a slow time of year for the soft drink market. They turned to a talented commercial illustrator named Haddon Sundblom, who created a series of memorable drawings that associated the figure of a larger-than-life, red-and-white garbed Santa Clause with Coca-Cola.
Originally posted by kidflash2008
reply to post by jd140
Christmas is the Saturnalia Festival of the Romans, the birth date of the god Mithras (December 25) and several other myths rolled into one. The tree is from many Pagan festivals, and one can find Pagan rites in all of Christian holidays. That was the Church's way of getting local groups to convert, by merging their beliefs with Christianity.
Still, the idea of Christmas isn't about shopping at the last moment (I confess I used to love doing that), but about spending time with family and friends.
How, then, did the Romish Church fix on December the 25th as Christmas-day? Why, thus: Long before the fourth century, and long before the Christian era itself, a festival was celebrated among the heathen, at that precise time of the year, in honour of the birth of the son of the Babylonian queen of heaven; and it may fairly be presumed that, in order to conciliate the heathen, and to swell the number of the nominal adherents of Christianity, the same festival was adopted by the Roman Church, giving it only the name of Christ. This tendency on the part of Christians to meet Paganism half-way was very early developed; and we find Tertullian, even in his day, about the year 230, bitterly lamenting the inconsistency of the disciples of Christ in this respect, and contrasting it with the strict fidelity of the Pagans to their own superstition. "By us," says he, "who are strangers to Sabbaths, and new moons, and festivals, once acceptable to God, the Saturnalia, the feasts of January, the Brumalia, and Matronalia, are now frequented; gifts are carried to and fro, new year's day presents are made with din, and sports and banquets are celebrated with uproar; oh, how much more faithful are the heathen to their religion, who take special care to adopt no solemnity from the Christians." Upright men strive to stem the tide, but in spite of all their efforts, the apostacy went on, till the Church, with the exception of a small remnant, was submerged under Pagan superstition. That Christmas was originally a Pagan festival, is beyond all doubt. The time of the year, and the ceremonies with which it is still celebrated, prove its origin. In Egypt, the son of Isis, the Egyptian title for the queen of heaven, was born at this very time, "about the time of the winter solstice." The very name by which Christmas is popularly known among ourselves--Yule-day --proves at once its Pagan and Babylonian origin. "Yule" is the Chaldee name for an "infant" or "little child"; * and as the 25th of December was called by our Pagan Anglo-Saxon ancestors, "Yule-day," or the "Child's day," and the night that preceded it, "Mother-night," long before they came in contact with Christianity, that sufficiently proves its real character.