reply to post by Ian McLean
I once heard somebody quote "never argue with an idiot, people won't know the difference".... And, even though this statement sounds elitist, when
you consider how mass media, news pundits and politics works, it relies on the principle that a substantial number of people "won't know the
difference" and therefore those who are the center of mass attention knowingly argue like "idiots", which is to say, they will rely to all mens of
intellectual dishonesty that can impress an uncritical audience.
In general, most people can be easily swayed by an argument that "rhymes", sounds catchy, or has popular approval. Short but "cool" usually trumps
substantial and honest, yet complicated and hard to follow. If it takes mental energy to understand, it looses points.
The very hard challenge is to manage to sum up an honest, fact checked viewpoint in a short, catchy phrase so that it has the leverage of
communicating to an audience that is less than critical, without compromising the substance of the argument.
Facts and numbers are boring to most, but soundbites are easily remembered. Sadly.
-rrr