The Democrat presidential candidate has bought advertising space inside the popular Xbox 360 and Sony PlayStation game Burnout Paradise. Gamers are greeted by billboards featuring the candidate and his website address as they speed round the racetrack, "Gaming replicates an extremely interactive environment, and the Xbox vote is an important segment of the electorate"


news.sky.com... s=Technology_Carousel_Region_4&lid=ARTICLE_15120413_Barack_Obama_Buys_Advert_Space_In_Electronic_Arts_Online_Game_Burnout_Paradise

Good strategy Obama


[edit on 14-10-2008 by Pockets]