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American Psychological Association leaders say they want to launch a national initiative specifically targeting behavior changes, including developing media messages that will help people reduce their carbon footprint and pay more attention to ways they can conserve. They want to work with other organizations and enlist congressional support to help fund the effort.
Armed with new research into what makes some people environmentally conscious and others less so, the 148,000-member American Psychological Association is stepping up efforts to foster a broader sense of eco-sensitivity that the group believes will translate into more public action to protect the planet.
"We know how to change behavior and attitudes. That is what we do," says Yale University psychologist Alan Kazdin, association president. "We know what messages will work and what will not."
By editing CNN and PBS news stories so that some saw a skeptic included in the report, others saw a story in which the skeptic was edited out and another group saw no video, Krosnick found that adding 45 seconds of a skeptic to one news story caused 11% of Americans to shift their opinions about the scientific consensus.
Meanwhile corporations, run by elites, continue doing the real damage to the environment, and are ruining the biosphere which would scrub the harmless CO2, turning it into oxygen.
Originally posted by Dronetek
What I find most interesting about this article is that it pretty much comes out and says the media message should be controlled. They are actually advocating a media that seeks to mold and change people, rather than just report the news.