posted on Jun, 30 2008 @ 01:13 PM
I was websurfing and came across this article. It's funny because I remember ATS member and aficionado, St. Udio mentioning it the other day in a
The article is called Your Brain Lies To You
False beliefs are everywhere. Eighteen percent of Americans think the sun revolves around the earth, one poll has found. Thus it seems slightly less
egregious that, according to another poll, 10 percent of us think that Senator Barack Obama, a Christian, is instead a Muslim. The Obama campaign has
created a Web site to dispel misinformation. But this effort may be more difficult than it seems, thanks to the quirky way in which our brains store
memories - and mislead us along the way...
This phenomenon, known as source amnesia, can also lead people to forget whether a statement is true. Even when a lie is presented with a disclaimer,
people often later remember it as true.
With time, this misremembering gets worse. A false statement from a noncredible source that is at first not believed can gain credibility during the
months it takes to reprocess memories from short-term hippocampal storage to longer-term cortical storage. As the source is forgotten, the message and
its implications gain strength. This could explain why, during the 2004 presidential campaign, it took weeks for the Swift Boat Veterans for Truth
campaign against Senator John Kerry to have an effect on his standing in the polls.
Even if they do not understand the neuroscience behind source amnesia, campaign strategists can exploit it to spread misinformation...
I think this is something that is important to realize because it reinforces the fact that you can't believe everything you read
on the internet, without questioning it and looking it up for yourself. People can easily take advantage of this source amnesia
; I see it all
So give the article a read, and next time someone offers you an idea that they consider "outside the box," do a little research on both sides of the
argument. When I'm considering a theory, such as one off of ATS, I generally research the theory first and get all the information I can on it.
Then, I will usually go do a search for the debunking of that theory and see how much sense it makes as compared to the actual theory itself.
This gives a more broad perspective on the subject at hand and allows for more careful and logical consideration.