Originally posted by MemoryShock
I guarantee that you will find many examples of people who are getting paid to 'remotely' influence our thoughts and our behaviour.
True...anyone in advertising is getting paid to influence, or at least make the 'client' think that the advertising is able to influence your ( the buying public's ) behavior.....
...for instance, red the most used color in road side signage.
I believe this is because most people think red attracts the most attention.....the color used in any given roadside sign is very often the decision of the 'client'....the owner of the business being advertised.
(They tend to exert their will, since they are paying for the sign they get what they ask for.....even if it is over the recommendations of the advertising employee that might understand a bit about the psychology involved)
Personally, I always pushed yellow.....( there are studies that show yellow is more attention getting, and many large metropolitan areas have gone to yellow for their fire trucks for this reason.)
I do not think that the majority of advertising employees realize what exactly they are doing, but at the same time, I don't think that all of them are ignorant to what they are doing.
The majority of advertising employees fall into categories other than 'mind control' experts......a salesman sells the 'space' very much like any other salesman sells what ever he's been hired to sell.....think of the guy who sold you your new car.....
The 'techs' that make the actual ad possible are just people that might be employed today in advertising and tomorrow in some other form of commerce that require that same set of skills...( printer, ink mixer, carpenter, painter, artist, electrician, camera operator, secretary....the list goes on.)
In my small experience, very few have a hand in at the stage of creation where 'thought control' of the buying public would be attempted.....large ad companies may have some 'spin doctors' on staff....maybe even psychologist or other behavioral experts...( or just a clever copywriter?).
And still those people probably turn up on the roster of the 'Big Client', as much as that of the 'Big Ad Company'....I'm betting Budweiser has their own 'thought control' department that tells the advertising company what to say....not so much the other way round.
I am not certain the vetting process to becoming an advertising employee/exec, but I sincerely doubt that there is any 'subversion' in the process.
All they wanted to know was, could I draw.....whatever the client wanted.




See, it's not the ads that are the problem, it's something
about our society. Deeper and deeper we go, down the rabbit hole 