This seems relatively benign at this point, but as some have noted, combined with other technologies, this could turn into a real privacy
I don't really mind that businesses want to track consumer patterns, but in this case there doesn't seem to be anything in the way of informed
consent, except as is noted in the article.
When I lived in New Orleans, it was not unusual for film crews to be in all sorts of places filming the public for various reasons, but in each case,
there were signs telling people that if they ventured past a certain point, they would be filmed. Detours were provided.
In this case, a person's equipment and person are being used to generate information for profit and it should be that a person has a right to decide
whether he wants to be a participant or not. If one knows in advance that such technology is in use, he can turn off his phone or shop elsewhere.
In either case, the consumer is being inconvenienced if he chooses not to participate in that he has to go elsewhere or disable his personal
So beyond any privacy issues, which seem minimal at this point, why should the XYZ mall be allowed to monitor my property for their personal gain,
without some remuneration for such?
I don't mind a store or mall gathering data to improve my experience. I've participated in surveys before, but in such a case, I know what's going on
and can bail out at anytime if I become uncomfortable, besides having given my permission up front.
I keep my phone's GPS tracking on all the time and that doesn't bother me. There is a direct benefit for me in doing so and I can opt out any
My phone checks in with towers all the time, like the article states, but I can turn my phone off, if I want, but again having the phone check in with
the tower has a direct benefit for me in most cases.
This new technology has no direct benefit for me in that I have no control over how it is used or even if it is used. The data is gathered from my
personal device, which I pay for, but third parties who monitor my phone offer no financial incentive for me to participate.
I believe that most of my complaints can be alleviated by legislation if this technology comes to the US, but we should all be aware of this trend so
that we can express our concern.
(visit the link for the full news article)