I think there is something wrong with the photo. Look at the discoloration on his hand.
Alcohol use and abuse affects many organs in the body. On the skin, alcohol causes dilation of surface capillaries (tiny blood vessels), resulting in facial flushing and a pinkish-red hue to the cheeks. With chronic use of alcohol, the face and nose will sustain flushing and appear red. Please see Alcoholism for further details