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The lure of McDonald’s golden arches may take hold at a startlingly early age, according to the latest study on the effects of branding on young children published in the August issue of the Archives of Pediatrics & Adolescent Medicine.
Researchers at Stanford University found that children as young as three years old responded to the fast food chain’s familiar logo and packaging, saying that they preferred the taste of food coming out of McDonald’s bags to the taste of the same food items emerging from plain paper bags. The scientists asked 63 children between the ages of three and five to participate in more than 104 taste tests with some of McDonald’s most popular items — including a hamburger, French fries and chicken nuggets.
Originally posted by DragonsDomain
I don't know about the McD's in USA, but here in England the food is disgusting. The chips are soggy and undercooked, and the burgers are like eating rubber.
Originally posted by ChiKeyMonKey
Fortunatly when you ask my boy what he wants to eat he will usually responde with "Rice, chicken wings and broccoli"
Originally posted by Souljah
I have just one word: