Newz Forum: BASKETBALL: 'Starbury' for less: Marbury to endorse cheap kicks

In case you haven't already heard, Stephon Marbury has a new sneaker coming out called the 'Starbury. Big deal, another overpaid basketball player endorsing another overpriced shoe, right? WRONG. Marbury is endorsing a shoe that will cost less than $15. Critics may claim he's just trying to clean up his image. Even is that is so, this is still a good move. HE debuts on the court with this shoe tonight.

ESPNM.com Story Link

Stephon Marbury is now endorsing a sneaker that costs just $14.98, a pittance when compared with the often daunting prices that companies such as Nike and Reebok charge for their footwear.

The "Starbury One," a sneaker designed by Steve & Barry's University Sportswear, will go on sale Thursday.

The New York Knicks guard hooked up with the low-priced apparel company after Marbury's marketing representatives spoke with Steve & Barry's about other marketing opportunities. When Marbury heard about the company's sneakers, he quickly agreed to endorse them.