posted on Jun, 3 2004 @ 02:43 PM
NEW YORK -- Cracker Jack is back at Yankee Stadium. The crunchy snack immortalized in the lyrics to Take Me Out to the Ball Game returned after being
briefly replaced this season by the competing caramel popcorn, Crunch 'n Munch.
New York Yankees officials shelved Cracker Jack after Frito-Lay started packaging the 7-ounce size in bags, rather than boxes. Officials said the bags
broke open and weren't as popular.
They changed their minds after the switch caused an outcry from fans and baseball purists.
"The fans wanted the product back and we listen to our fans," Yankees chief operating officer Lonn Trost said through a team spokesman.
A spokesman for Frito-Lay, Charles Nicolas, said the company tried to better preserve freshness with the bags and was pleased that Cracker Jack would
return to the home of the Bronx Bombers.
Cracker Jack has been part of baseball for more than a century and was made famous in the sport's own anthem, which is played during the
seventh-inning stretch at ballparks nationwide.