A woman in Los Angeles is sueing Kraft Foods Inc. because Kraft's Dips Guacamole contains less than 2% avocado. The label clearly states what is in
the product, but the woman claims it is fraudulent to call the product a "guacamole dip" when it hardly contains any avocado. Her lawsuit says she
wants Kraft to stop labeling the product as "guacamole", then she wants her attorney fees and punitive damages. The FDA mandates that peanut butter
must contain 90% peanuts, but has no mandates as to how much avocado has to be in guacamole dip. The plaintiff is also involved in lawsuits or has
filed lawsuits against other large corporations, such as Sears and Carfax.
On Wednesday, a Los Angeles woman sued the Northfield, Ill.-based food company, alleging that it committed fraud by calling its dip "guacamole."
Her lawyer says suits against other purveyors of "fake guacamole" could be filed soon.
The suit, which seeks class-action status, highlights the liberty some food companies take in labeling their products.
If consumers read the fine print, they would discover that Kraft Dips Guacamole contains less than 2% avocado. But few of them do. California avocado
growers, who account for 95% of the nation's avocado crop, said they didn't know that store-bought guacamole contained little of their produce.
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To me, this is another ridicules lawsuit. The product is clearly labeled as to its contents. Read the label before you buy a "guacamole dip" if it
is so important to you how much avocado is in the dip.
This is the kind of lawsuits that just drive the cost of everything up. Who knows, this might be the way this woman makes a living. She has sued other
big companies before, and she will probably do it again. Asking for "PUNITIVE
" damages, that is just ridicules to me. I wonder what kind of
physical harm and mental anguish she must have went thru when she found out it was only 2% avocado?
Give her back the money she spent on the product, tell her to read the label next time and send her on her way.
[edit on 1/12/06 by Keyhole]