I guess the Walmart Executives figured they could model their foreign stores on American tastes. Guess they guessed wrong.
Sy Schlueter, chief executive of investment house Copernicus in Hamburg, said Wal-Mart had trouble winning over German consumers, who tend to be very price-focused and would rather drive to a different store if they know they can buy something cheaper. National discounters such as Lidl GmbH and Aldi Einkauf GmbH put the heat on Wal-Mart's sales, he said, by offering the same products at competitive prices.
Furthermore, Schlueter said consumers rejected some of WalMart's signature features, like stores outside of town centers, employees required to smile and heartily greet customers, or baggers at checkouts.
www.theledger.com.../20060729/NEWS/607290444
Being new to retail, I find it hard to be friendly and sincere to each and every customer. And I consider myself a people person.
It also appears that Walmart did not place this German venture as well as it should have . Germany is the third largest for retail goods--behind the US and Japan.
Walmart just couldnt' pass this one up:
service.spiegel.de...


not everything what works in the US works overseas, and its very difficult to underbid the Aldi and Lidl prices seeing as they
can dictate the prices here in Germany.