posted on Oct, 6 2003 @ 12:14 PM
Actually... I think I know what this might be, and it's not all that scary.
SIDE NOTE: Of the top 10 technology companies to be concerned about, Google is not in the list, and I'm not saying that because we're using their
First, they're not collecting personal data, nor can the content of their cookie identify you (offline data) unless you volunteer it somewhere else
within the Google domain.
The plan is to provide more personal, accurate, relevant searches for people doing searches. Conceptually, they are looking for statistical patterns
in the types of searches different people perform. If I often look for sites dealing with fuzzy-widgets, my searches and the sites I pick from those
searches will yield a particular statistical result. Combining that result with my overall search patterns might help to build a particular
mathematical profile that could be used to describe large groups of people doing searches. Now... if someone else matching my overall statistical
profile searches on fuzzy-widgets for their first time, perhaps the sites I've clicked on (because my statistical profile is similar to theirs) would
appear higher-up in the search results. A combination of statistical, contextual, and psychographics search result ranking.
It's all about the math.