Times running out Middle East...

Hybrids will saturate the auto market in the next few years, and already on their tails are the Hydrogen power plants.

CNN reports:

“Toyota aims for $50,000 hydrogen car”

“General Motors, meanwhile, plans to have market-ready hydrogen fuel cell cars by 2010”

“TOKYO (Reuters) - Toyota Motor Corp. aims to cut the cost of hydrogen-powered fuel-cell cars to $50,000 from more than $1 million by 2015, when it hopes to start selling the environmentally friendly vehicles, the Financial Times reported on Friday.

Toyota is "developing everything to reach this (2015) target" the financial daily quoted Kazuo Okamoto, who takes over as Toyota's head of research and development next month, as saying during a visit to Frankfurt.

Toyota, the world's second-biggest car maker, believes launching hydrogen cars earlier than 2015 would be difficult due to a lack of filling stations, the paper said.

Its plans are more conservative than those of General Motors Corp., which aims to have a production-ready hydrogen vehicle by 2010 with a fuel cell that costs $5,000, it said….”


In the next 10-20 years demand for oil will be cut by 50-70%. The Middle East will dry up and become third world economic powers with nothing to export. Smart nations dependant on oil production and export better start making some plans….

Good! it's about time we change energy on our cars, H energy might cost more than oil, but it's worth it in the long turn.

Companies wishing to benefit from this technology would be wise to start building a real "buzz" about it's potential. I don't think it will ever take off unless the public truly desires it, a need is one thing but a DESIRE means sales.

Getting this technology to be backed by celebrities and featured in movies is a great way to create a buzz. Look what James Bond did for the BMW z-3, automakers know this and when you see hydrogen cars popularized this way then you will know that they are seriuos about it.