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Use data and statistics and research when you’re telling a story. At Stanford Universty, they found that statistics combined with stories have a retention rate of 65–70%. That’s insane.
Have a clear structure in your mind. Don’t walk into a story with “This one time at bandcamp…” because your audience are not going to care. You have to think about how stories work. What sparks the story? What’s the up and the down? What’s the climax?
Tie your story into a larger point. Don’t just tell a story of the time you had a drink in a bar and the drink was delicious. Tell the story of the time you had a drink in a bad and the drink was delicious because your home town has some of the best bartenders in the state.
Make your story relatable. Use language, settings, characters, characterisations that people can resonate with. Maybe you didn’t just go to the bar. Maybe you went to the bar because it was one of those hot nights last summer where the whole city was up all night…
What are your thoughts on the art of storytelling? Do you believe it is a learned talent, one we can work on to improve, or are some people just born with that compelling personality/skill?
originally posted by: muzzleflash
a reply to: zosimov
Actually the key to writing a good book or script is character development.
For example 50 Shades is crap writing but the character development is excellent. And look at how successful that story is...
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