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Regarding the main topic, personal touch is essentially the mastering engineer doing their tried and true algorithm (very similar to the automated algorithms) with the added benefit of them actually listening to it for a final quality check. I'd agree that the extra quality check is worth a little more money.
originally posted by: Liquesence
a reply to: bluesjr
I can compress and compress and push the level to near red, but it's not going to be quite as loud or as powerful as one that is properly mastered.
Best of luck on your album release!